External Communications
Build the external communications capabilities of both of your sales and marketing function and your people.
Function
Hargreaves Marketing offer services focused on improving the quality and output from external sales and marketing meetings. These situations can include:
- Key Accounts: Planning for meetings and presentations with major accounts
- Marketing: For example when marketing people visit customers, suppliers and partners
- Sales: Planning for successful face-to-face (or virtual) meetings
People
We also offer services to build knowledge and skills at a people level, for example:
- Key Accounts: Learning how to work with key accounts having been promoted from more of a new business role.
- Marketing: Learning how to collaborate with external partners, suppliers and customers.
- Sales: Learning how to follow a structured process, including asking good questions, ‘selling the value’ and negotiating effectively.