Build your value proposition capabilities at both functional and people levels
Value propositions need to be created, tested, promoted and adapted. That is quite a lot of work and so processes need to be in place at a functional level to enable all this to happen. Hargreaves Marketing offer a range of services to help you to develop strong value propositions and communicate them to both internal and external audiences.
Sales and marketing people should ideally have a strong input both into the development of value propositions and also in discussing how to articulate value. Hargreaves Marketing consultancy, coaching and facilitation services can assist you and your sales and marketing people review, discuss, plan and communicate value.