So you have been on the business course that talked about the theory of business strategy. Perhaps you’ve also taken the time to dive into some of the numerous books and articles which promise to make you and your business more competitive?

Now what?

Turning management theory into practice takes some doing. There is a big difference between attending a group workshop, reading a book, downloading many articles off the web and checking out YouTube videos. All this activity may be exciting and perhaps even beneficial to a point. However, the chances are that it is also random, ad-hoc and unstructured.

Successful businesses follow proven structured approaches to marketing, sales and strategy work. You can recognise this approach instantly – a documented process comprised of stages and steps which provide a clear path forward.

A structured approach is essential if you want to develop valuable insights into your competitive situation. Markets can quickly change, turning what may have seemed insignificant observation into insightful data that requires action.

To be successful in competitive markets you really require a system to manage the process. We have proven processes for both competitive and competitor analysis that we can adapt to your specific requirements.

For more information and a free and confidential chat with no obligation, please contact Adrian Hargreaves.